The key is to set realistic customer expectations, and then not to just meet them, but to exceed them—preferably in unexpected and helpful ways. - Richard Branson “ ” It’s in our DNA. As a family, our team members adopt customer-centric practices and provide excellent customer experiences. How do we do this for EVERY client, EVERY time? Four rules of thumb: 1 Treat every client like your family and friends. It’s the Golden Rule! Your client’s mission is your mission—this goes for clients both internal within Gable and customers. 2 Communicate. Early and often. No matter what. Have the solution to all your client’s problems? Haven’t got a clue? Either way, get back to them. Uncertainty leads to lack of trust—your client will feel cut off, unimportant, and ignored. 3 HOT Topic! HR professional Dan Oswald defines HOT communication as Honest, Open, and Two- way. We encourage it. A positive-yet-candid tone with clients encourages a free exchange of information—the first step to fast tracking solutions together. 4 Welcome all feedback and embrace it as a learning opportunity. News flash! Unhappy customers tend to gripe. Take customer feedback and use it as another learning experience. That’s free education that we can take action on! TREAT OTHERS AS YOU WOULD LIKE TO BE TREATED every client every time