I. INTRODUCTION 4 Learn More About Gable 6 Our Clients Come First 7 What Our Clients are Saying 8 Our Values 10 Key Contributors II. THE KEYS 11 What is a Key? 12 Practice Epic Awareness 16 Be Curious 20 Yes Before No 24 Do The Right Thing 27 Words Matter 30 Find a Better Way 36 It’s Us 40 Every Client, Every Time 42 Not Who But What Is Right 44 Inches Matter 48 Act With A Sense Of Urgency 52 Plan & Pivot 54 Take The Roast Out Of The Oven III. THE FUN STUFF 56 The Fun Stuff! 57 Name Badges 58 Heck Yeah. Rewards 59 The Visual Market 60 Events Program 62 Recruiting Program 63 Kudos From Our Team 64 Fitness Plan 66 Benefits 67 Team Member Perks 68 Notes To Self 71 We Learn From You What’sInside © 2018 by Gable Signs & Graphics, Inc. dba Gable. All rights reserved. Published by Gable. Second edition, February 2018. No part of this publication may be reproduced, or stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise, without written permission of the publisher. For information regarding permission, write to Gable, Attention: Marketing, 7440 Fort Smallwood Road, Baltimore, MD 21226. Look for these Icons! Throughout our Keys, we’ve used these symbols to call attention to information that relates to our special topic areas: Safety, Lean, and Quality & Best Practices.