Listen to digital signage industry veteran Dave Haynes interview Stephen Gottlich, Gable’s SVP of Innovation and Strategy, on the Sixteen:Nine “16:9” podcast. Dave and Stephen explore several interesting topics including:
- How the best customer experience solutions incorporate both analog and digital signage and are permeated with a strong foundation of design
- How IT, marketing, and design executives are collaborating with visual communications companies like Gable to develop customer experiences with strategic and meaningful content
- How to find the balance of content between providing experiences and delivering ROI through programmatic and direct advertising
- Why offering end-to-end digital solutions includes agnostic software and hardware partners
- Why the future of retail experiences requires an architectural design approach and what we can learn from sophisticated retail design overseas in China and Europe
- What we’re seeing in LED technology from chip on board (COB) arrays to unbelievable color vibrancy and brightness on the latest LED digital displays
